This programme is designed to assist the manufacturer and the dealers, in a controlled, step by step manner, to increase the performance in this vitally important and very much neglected area of activity. Historically, 50% of all fleet volume is sold to fleets that have in excess of 100 vehicles. The other 50% consists of fleets with less than 100 vehicles of which 80% have fleets of less than 10 vehicles. This programme recognises the shortcomings inherent in fleet processes and assists in maintaining maximum and most effective contact.